A Note From Charles November 2016
It’s official! We are now into our 20th storm season, and appropriately, the first bluster of the season rolled through as we prepared a weekend celebration to mark our 20th anniversary.
The height of the Ides of October storm reached us on Thursday October 14th as remnants of Typhoon Songda – which originated off the coast of Japan - blew through, leaving a few downed trees and a full day power outage on Friday. You wouldn’t know it with the buzz of activity around the Inn, as we carried out preparations for the arrival of family, friends and Chefs from around the country here to celebrate with us.
It was inspiring to welcome back members of our opening team, the comradery and story sharing gave our family pause to reflect on where we started, the original concept of the Inn and how far we have come. It’s amazing how time passes, and in a short 20 years, we went from being the “eccentric” family - crazy enough to think visitors might enjoy nature’s elements in action as much as we do - to having a name synonymous with the concept of “Storm-Watching”.
Although I am often credited with marketing storm watching, it isn’t something I can say was a marketing idea to start with. As quoted by UK writer Dan Stevens “how you view a storm is a question of perspective; provided you find the right rock to watch it from, it could be the most incredible thing you’ll ever witness.” For as long as I can remember, my brothers and I would run to the “rock” where The Pointe Restaurant sits today to witness the wonderful fury of Tofino’s winter storms. No, more than marketing, this was a lifestyle I wanted to share with you, and visitors from around the world.
Now well into November, we are embracing our storms and preparing for festivities to come with the holiday season. The added warmth of the holidays only seems to highlight the contrast of raging seas and high winds, creating perhaps an even more compelling connection to our elements on the coast. We warmly invite you to share the drama of the season on our little viewing rock on nature’s edge.